Portrait gets a facelift!

As new drugs come onto the market and as we become familiar with existing drugs and their side effects, every year new prescribing recommendations come up, which can be difficult for physicians to track.

That’s why the UBC Therapeutics Initiative, in partnership with the Province of British Columbia Ministry of Health, is supporting prescribers by providing evidence-based information on quality prescribing in primary care via Portrait. A tool created to help family physicians in British Columbia review and assess their own prescribing practices, Portrait provides a short, evidence-based educational message on various drug classes plus a graphical representation comparing the physician’s prescribing to that of their peers. 

We’re partnering with the UBC Therapeutics Initiative to engage key stakeholders and develop a brand and identity for the Portrait program. From the outset, it has been clear that the Portrait identity needs to convey a sense of collegiality and mentorship, in which prescribers will feel supported, informed, excited, and empowered. Our team worked hard to make sure that we embody this vision through a simple yet clear and bold logo. 

Check it out!

OTHER STORIES

Pandemic Workplace Policies Don’t Have to Be Tricky

VIEW and DOWNLOAD our policy here Every country, province, and city has different guidelines and recommendations on what and what not to do during the COVID-19 pandemic. With B.C. moving forward with opening up the economy, many broad recommendations have been made, all of which culminate in requesting that all businesses develop a safety plan […]

Happy birthday to us! Celebrating our 8th year anniversary (virtually of course)

Time sure flies when you’re having fun!

We are so happy to be celebrating Be the Change Group’s 8th anniversary with the team! It looks a little different this year because of COVID-19, so we are celebrating it together but physically apart.

Did you read about the company? And the people behind it?